fun fact
Whether she’s on or off duty, Lauren likes it on the edge. Such as downhill skiing…after jumping from a helicopter!


As Founder and CEO of Dixon Schwabl, Lauren Dixon is responsible for the overall strategic growth and development of the agency. With capitalized billings of more than $125 million in 2006, Lauren and her team launch impactful campaigns for clients on a local and national level.

Since its inception in 1987, Dixon Schwabl has grown to be one of Rochester and Upstate New York’s top marketing communications firms, earning national recognition for outstanding communications programs and a creative work environment.

While Lauren has more than 30 years of marketing communications experience, her high-profile career began at WOKR TV-13 as an on-air reporter, anchor and co-host of “P.M. Magazine.”

Most recent achievements: